Hi, I’m Anjali!

As a second-year MMM student (MBA + MS Design Innovation) at the Northwestern University Kellogg School of Management, I'm excited to share my experiences, learnings, and future endeavors with you!

My Approach

Human-Centered

I’m passionate about bridging the gap between empathy and innovation in the business world, and driven by a profound belief in the power of putting people at the heart of every solution.

Impact-Driven

Harnessing innovation to drive meaningful change is at the core of my approach. I focus on creating solutions that deliver tangible value to users, enhancing their lives through effective and impactful experiences. By prioritizing outcomes that matter most to people, I strive to make a lasting difference.

5+ Years in Federal Consulting

In technology and project management

MBA + MS Design Innovation

At Northwestern Kellogg

5-Star Rated Writer/Designer

On Upwork.com

Airline Innovation

My Projects

For my M.S. Design Innovation capstone project, I worked with an international airline to research user needs and develop a new business travel experience.


Freelance Writing & Design

In-Car AI Experience

As part of an experiential learning course, I worked with a large automobile brand to research user needs and develop an AI solution to meet them.


LifeQuest


Designed for the Stanford Center on Longevity, LifeQuest is a simulation game that helps individuals with developmental disabilities learn important life skills.

Meat Snack Marketing


Writer Workflow Development

To stand up a team of new technical writers, I analyzed existing processes to identify optimal integration points, iteratively refining the process based on client feedback.

Details coming soon!


For the 2023 Annual Kellogg Marketing Competition, I worked with a brand to create and execute a marketing plan for their smoked sausage snacks.

Cybersecurity Marketing


For the 2024 KTech Competition, I analyzed growth strategy for an international cybersecurity firm and provided strategic marketing recommendations.

As a passion project, I do freelance writing and design on Upwork.com, primarily working on deliverables such as blog articles, website copy, and slide decks.

Details coming soon!


Open Innovation Optimization


As part of my summer internship, I analyzed current Open Innovation processes and strategized on how to improve the impact of the Open Innovation team.

Details coming soon!